Calculadora da Regra dos 40 — Formula
## How to Calculate the Rule of 40
### Formula
**Rule of 40 Score = Revenue Growth Rate (%) + Profit Margin (%)**
The Rule of 40 is a SaaS industry benchmark that balances growth against profitability. A company growing at 60% with a -20% margin scores 40, just like one growing at 10% with a 30% margin. The idea is that fast-growing companies can afford to burn cash, while slower-growing ones must compensate with strong margins. Scores above 40 are considered attractive to investors.
### Formula
**Rule of 40 Score = Revenue Growth Rate (%) + Profit Margin (%)**
The Rule of 40 is a SaaS industry benchmark that balances growth against profitability. A company growing at 60% with a -20% margin scores 40, just like one growing at 10% with a 30% margin. The idea is that fast-growing companies can afford to burn cash, while slower-growing ones must compensate with strong margins. Scores above 40 are considered attractive to investors.
Exemplo Resolvido
A SaaS company growing revenue at 30% year-over-year with a 15% EBITDA margin.
- Rule of 40 = 30% + 15% = 45
- Distance from 40 = 45 - 40 = +5
- The company exceeds the Rule of 40 by 5 points.