Free Markup Calculator

Calculate the selling price based on cost and desired markup percentage.

USD
%

Selling Price

$70.00

Markup Amount$20.00
Profit Margin28.6%

Selling Price vs Cost

Markup vs Margin

Markup is based on cost: Selling Price = Cost × (1 + Markup%/100)

Margin is based on selling price: Margin% = Profit / Selling Price × 100

A 40% markup equals a ~28.6% profit margin.

Example Calculation

A product costs $50 and you want a 40% markup.

  1. 01Markup = $50 × 40% = $20
  2. 02Selling price = $50 + $20 = $70
  3. 03Profit margin = $20 / $70 = 28.6%

Frequently Asked Questions

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