免费定价计算器

根据成本、目标利润和市场因素制定最优产品定价方案。

USD
%

销售价格

$112.50

Profit Per Unit$37.50
Resulting Margin33.33%

Selling Price vs Cost

公式

How to Calculate Selling Price

Formula

Selling Price = Cost x (1 + Markup% / 100) Resulting Margin = Markup% / (100 + Markup%)

Setting the right price is a balance between covering costs, making a profit, and remaining competitive. This calculator helps you find your selling price and see both markup and margin.

计算示例

A product costs $75 and you want a 50% markup.

  1. 01Selling price = $75 x (1 + 50/100) = $75 x 1.50 = $112.50
  2. 02Profit per unit = $112.50 - $75 = $37.50
  3. 03Resulting margin = $37.50 / $112.50 x 100 = 33.33%

常见问题

How do I choose the right markup?

Consider your industry norms, competition, target customer, and overhead costs. Retail typically uses 50-100% markup, wholesale 10-30%, and luxury goods 100-400%+.

Should I price based on markup or margin?

Both work, but be consistent. Margin is often preferred for financial analysis because it directly shows what percentage of revenue is profit. Markup is more intuitive for setting prices from cost.

学习

How to Calculate Profit Margin

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